Oral health is the most overlooked driver of your total cost of care.
Firstgrin is a preventive oral health platform that combines condition-specific oral care kits with a digital companion app — reaching your highest-need members at home, before costly interventions begin.
Better care can't wait
Employees today want a workplace and benefits that support their physical, emotional, financial, and professional needs—across every phase of their fertility and reproductive health journeys.
$2,840
Average annual medical cost per employee with untreated periodontal disease
47%
Lift in preventive dental visit rates among Firstgrin-enrolled members
38%
Reduction in downstream dental treatment costs within 12 months of enrollment
600K+
Families reached through our provider and consumer network
Your sickest members have the worst oral health — and no one is addressing it.
Employees managing chronic conditions like diabetes, cardiovascular disease, and autoimmune disorders face significantly higher rates of periodontal disease. Oral inflammation accelerates systemic disease, drives ER utilization, and pushes medical costs higher year after year. Yet oral health benefits are typically limited to claims reimbursement. There is no intervention between the member and the moment their health deteriorates. Firstgrin closes that gap.
3.2x
Diabetes
Higher rate of severe periodontal disease in diabetic members. Firstgrin-enrolled diabetic members show 29% lower A1C-related dental cost.
$1,640
Cardiovascular disease
Estimated per-member annual savings when periodontal care is addressed alongside cardiac management in enrolled populations.
68%
Special healthcare needs
Of SHCN members report inadequate at-home oral care guidance. Our condition-specific modules close that education gap.
2.1x
Maternity
Higher preterm birth risk linked to untreated pregnancy gingivitis. Firstgrin's maternal kit + app reduces gingivitis incidence by 44%.
$890
Pediatrics
Average restorative cost avoided per child when preventive habits are established before age 3 with Firstgrin's early childhood kit.
41%
Autoimmune & oncology
Of members on immunosuppressive therapy report oral side effects. Our oncology module addresses xerostomia, mucositis, and hygiene compliance.
CPG + SaaS. Physical + digital. One platform.
What members receive
- Condition-specific oral care kit shipped directly to their door
- Personalized app guidance through the Oral Care Companion
- Smile Scans + progress tracking built into the app
- 30+ SHCN-specific content modules for complex care needs
- Evidence-based habit-building content from first tooth through adulthood
What employers receive
- Population-level engagement and utilization reporting
- Condition-cohort outcome tracking over 6, 12, and 24 months
- Zero HR logistics burden — fulfillment is fully managed
- Plug-and-play integration with existing benefits navigation platforms
- Broker and Mercer-compatible deployment structure
Numbers your CFO will care about.
Return on every $1 invested in Firstgrin over a 24-month period.
Member kit activation rate within 30 days of enrollment.
Member satisfaction score based on post-enrollment surveys.
Monthly reach across our provider and consumer network.
From contract to member engagement in under 30 days.
We map your population cohorts to condition-specific kit and app content. No IT integration required for launch.
